An Insider’s Guide to Shoreditch


A favourite amongst the young and fashionable, Shoreditch is one of the most stylish areas in London. It was once the home of creative minds during the Elizabethan period, but has gone on to experience ups and down in its long history. Now however, thanks to an artistic boom in the mid-1990s, it’s once again the neighbourhood of choice for hipsters and cool kids and some of the most creative minds in the city are moving back in and making their mark. If you’re planning a stay in our hotels in Shoreditch, here are our picks for the best places to shop, the best restaurants to eat in and the best things to do.


Brick Lane Market

Brick Lane is arguably one of Shoreditch’s biggest draws. Here you’ll find an incredible market full of stalls selling everything from clothes and antiques to funky street art from all over the world. Conveniently located in the heart of Shoreditch, if you’re looking to scout out the best deals on unique pieces, Brick Lane Market is the perfect place to spend an afternoon.


The ultimate place to find new pieces for your wardrobe as well as your home, Aida offers chic and sophisticated fashion and homewares. Located just a few minutes down the road from Brick Lane Market, Aida should definitely be on your list of shops to visit when you’re in town.

Colombia Road Flower Market

Every Saturday you’ll find Shoreditch brimming with beautiful flowers from the Colombia Road Flower Market. Over 50 sellers offer their best home-grown plants as well as exotic imports from every corner of the globe. If you’re a keen gardener, this is one not to miss!


The Blue’s Kitchen

A unique restaurant serving up a taste of Texas here in London, The Blue’s Kitchen is a bar, restaurant and live music venue. Vintage music posters line the walls and the décor only amplifies the electric atmosphere. American portions go with the American theme, so we recommend visiting on an empty stomach.

100 Hoxton

Located at 100 Hoxton Street, this aptly named restaurant serves Asian-inspired dishes which are popular amongst visitors and locals alike. 100 Hoxton has a laid-back feel that’s perfect for a lazy morning brunch, but also offers full roast dinners if you’re looking for something a little more hearty on a Sunday.

Story Deli

Pizza is easily one of the UK’s most popular dishes and Story Deli offers some of the most exciting pies around. You’ll find exquisite pizzas at the restaurant, brimming with goats cheese, parma ham, and a whole host of other delicious toppings.


Electric Cinema

The Electric Cinema is very different to your standard chain cinemas. You’ll find plush seats for everyone, luxury gold curtains, and a screening room big enough for just 50 viewers. It offers a more intimate cinema experience for film lovers so grab your popcorn and settle back.

The Birdcage

The Birdcage used to be Shoreditch’s number one karaoke hotspot, but while the weekend singing sessions are no more, it’s still a unique pub with a charm all of its own. The building has a history dating back to the 18th century, although The Birdcage as it is known today opened as recently as 2014. It boats an impressive selection of craft beers, and makes an interesting place to while away an afternoon.